Save our planet – Stop Nestlé from taking our water and wrapping it in plastic

Dear Readers,

Nestlé thinks it can buy its way to a positive public image. So the corporation is mounting a major misinformation campaign in Southern California. From billboards to newspaper spots to ads on popular local websites, Nestlé is scrambling to convince the people of California that it’s a good steward of the environment. But with your help, we can fight back with educational ads of our own, ensuring people know the truth: Nestlé needs to be stopped for the public good.

Our campaign against Nestlé is already making waves. On April 25th, I’ll be representing the more than one million members of the Story of Stuff Community in a federal courtroom as our lawsuit to hold Nestlé accountable for its unpermitted withdrawal of water from the San Bernardino National Forest goes before a judge. Along with with our partners Courage Campaign and Center for Biological Diversity, we’ll argue that the U.S. Forest Service should turn off the spigot on Nestlé’s continuing, illegal extraction of water from these drought-ravaged public lands.

But we know Nestlé won’t go away quietly, which is why we’re asking you to help us fund a full-page ad in the San Bernardino Sun newspaper to raise publicity about Nestlé’s illegal actions, and help more people get engaged.

Help us show Nestlé and the U.S. Forest Service that the public wants our water to stay in the mountains, not in Nestlé’s bottles.

Nestlé knows that the public support behind the Story of Stuff Project and our partners has the potential to put an end to its bad behavior, which is why Nestlé spends millions of dollars on vague advertisements claiming it has a strong environmental record. But the facts couldn’t be further from the truth. The water level in the stream from which Nestlé is taking water in San Bernardino is at 10% of a 90-year historic average, and similar abuses are occurring worldwide.

Nestlé’s ability to suppress public debate is powerful. In fact, a billboard company that operates near the San Bernardino National Forest refused to do business with us in part because they fear losing out on Nestlé’s advertising dollars. So we’re buying a full-page ad in the San Bernardino Sun that will reach tens of thousands of local residents to set the record straight.

It’s time to show both Nestlé and the public that citizens around the world stand in solidarity with local efforts to protect the forest and its water. Please help us fund our full-page ad.

Donate to help us fight back against Nestlé’s misleading advertisements with a newspaper placement calling out their abuses and explaining how people can join our campaign.

Our lawsuit and your pressure have already had a significant impact, persuading the Forest Service to begin reviewing Nestlé’s expired permit for the first time in almost three decades. As the date of our hearing approaches, our opportunity to curtail Nestlé’s illegal water grab in San Bernardino is at an all-time high. We know that millions of people around the world support our efforts, and we want to bring that message directly to San Bernardino, where Nestlé employees AND Forest Service officials charged with protecting this forest will see it.

With your help we can deliver our message in the most commonly read newspaper in San Bernardino. With enough funds, we’ll buy more strategic ad space elsewhere in the region. It’s time to set the record straight and let local folks how they can get involved in our global campaign to hold Nestlé accountable.

Preview the ad text on our donation page, and contribute to make it a reality!

Together we can show Nestlé that our planet’s people and ecosystems aren’t for sale. With the water level in the National Forest’s Strawberry Creek now far below historic averages, the plant and animal life that depend on the water don’t have time to spare.

Thanks to your support our campaign is growing, and we’re starting to see Nestlé react. We know that if we keep the pressure up, amazing change is possible!
Are you in?

Yes, I’ll pledge $10

Yes, I’ll pledge $25

Yes, I’ll pledge $50

Yes, I’ll pledge $100

Yes, I will pledge another amount

In Solidarity,

Michael O’Heaney
Executive Director
The Story of Stuff

Save our planet – Let’s send Nestlé a message

Dear Richard,

California is experiencing its most severe drought in recorded history. Lakes and rivers are drying up, and cities are instituting water rationing. Meanwhile, Nestlé Waters’ bottling plants are operating at full volume, taking water from cities and National Forests alike.

Take Action, sign this petition.

Nestlé’s unethical actions are part of a trend – for years Nestlé has been working around the world to privatize community water resources, selling it back to people at significant markup and trashing our planet with plastic. It’s clear that Nestlé won’t change its practices without significant public pressure. But if enough people – and businesses – stand together to say “enough is enough,” we can start to change things around.

Sprouts is a grocery chain that operates 212 stores around the U.S., many of them in California. Sprouts says it cares about our environment – so why is it selling Nestlé’s unethically sourced Arrowhead Springs water? We’re organizing green retailers, starting with “sustainable” grocery chain Sprouts, to let Nestlé know that its refusal to conserve water is unacceptable.

With California drying up, the state can hardly afford to waste water. Tell Sprouts Farmers Market to stop selling Nestlé’s illegally sourced Arrowhead Springs water!

In one particularly egregious example, Nestlé is pumping water from the San Bernardino National Forest in California for their Arrowhead Springs brand using a U.S. Forest Service special use permit that expired over 25 years ago. The company pays only $524 each year to profit off of this public land. Legal pressure from The Story of Stuff Project and our partners at the Courage Campaign and Center for Biological Diversity has convinced the Forest Service they should begin to review the expired permit, but there is no reason public citizens should stand idly by in the meantime.

Nestlé is giving the people – and ecosystems – of California short shrift. It’s time to send a message to Nestlé that exploiting California’s National Forests for water is unacceptable.

Sprouts Farmers Market is a large company that cares about sustainability, stating “Responsible retailing for Sprouts is… partnering with suppliers and vendors to ensure that the products we sell are responsibly sourced; reducing waste and our environmental footprint.” Yet Sprouts carries bottles of Nestle’s Arrowhead Springs, the same water being taken unsustainably from the National Forest in San Bernardino!

Nestlé’s Arrowhead Springs is not a sustainable product – quite the opposite, in fact. Tell “sustainable” grocery chain Sprouts to stop carrying Arrowhead Springs today!

Selling Nestlé’s Arrowhead Springs water contradicts Sprouts’ principles of sustainable sourcing and minimizing waste. This is a product that is draining a unique ecosystem dry AND trashing our planet with plastic! If retailers like Sprouts refuse to continue supporting Nestlé’s bad practices, it will grab Nestlé’s attention and force the company to change.

Story of Stuff Community members who recently attended an organized hike with our Campaigns Director in San Bernardino, California want to launch a campaign calling on Sprouts to stop selling Nestlé’s Arrowhead Springs water immediately. In doing so they plan to impact Nestlé’s sales directly while also educating fellow public citizens who shop at Sprouts about Nestlé’s actions. You can help their great idea sprout by signing our petition today.

The truth is that Nestlé’s operations in California have worldwide ramifications, as does our response. While Nestlé makes millions of dollars exporting water from a federal drought disaster area, our waterways fill with plastic, and our ecosystems pay the price. If we’re going to live sustainably on this planet, we all need to pitch in and do our part.

Ask grocery retailer Sprouts to stop selling Nestle’s unsustainable Arrowhead Springs water today!

Thank you for all you do!

Emma Cape, on behalf of The Story of Stuff team

Source
Sprouts Farmers Market, Responsible Retailing

Save our planet – Our Water, Our Future – No to Nestlé

Dear Readers,

If you’ve been following The Story of Stuff Project this last year, you probably know that it’s high time Nestlé changes how it does business. All around the world, Nestlé has been a leader in the effort to privatize our public water, and sell it back to us in little plastic bottles. But more brave communities are starting to fight back. One group in Cascade Locks, Oregon is doing something truly historic, and we need your help to spread their story.

The more people who learn about this campaign against Nestlé, the harder it will be to ignore. Nestlé puts millions of dollars each year into advertising, trying to convince people around the world that bottled water is good for people and our planet. Upon discovering that The Story of Stuff Project planned to release a new film about Cascade Locks, Nestlé even tried to preempt us by releasing a misleading video of their own. But we know the truth: a sustainable society and a healthy planet requires protecting water as a public right, NOT as a source for corporate profits!

We may not have Nestlé’s financial resources, but our community of a million supporters worldwide is a force to be reckoned with. With your help, we can spread this story even farther than Nestlé’s advertising dollars.

Will you help us share this story with your friends and neighbors?

https://www.facebook.com/storyofstuff/videos/10154741725385884/

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We’ve already gotten Nestlé’s attention; now we need to keep up the pressure. Nestlé thinks it can continue expanding its water bottling operations indefinitely, until public springs run dry and our oceans fill with plastic. We need to let Nestlé and communities know that a better alternative exists.

We’re standing with the people in Cascade Locks as they defend their community against the influence of Nestlé and other bottling corporations. Our demands are simple: we want clean public water for everyone, and we want Nestlé to stop bottling in communities like this one, where citizens are protesting the privatization of their resources. This Story belongs to everyone, and you can help write the ending. By sharing our new video, you can help us increase public pressure on Nestlé AND connect with more communities making a difference.

When enough people act together, we can change the way corporations do business – for the better. To challenge global giant Nestlé, we need your help growing this movement, from coast to coast and country to country.

Will you help spread the word by sharing the story of these brave changemakers’ campaign to defend their public water from Nestlé on Facebook?

Thank you for all you do!
Emma Cape, on behalf of The Story of Stuff team